Back of the Envelope
The back of the envelope is a great buy for someone who wants
to be seen in every zone. The back of the envelope has the
advantages of the solo mailing; you are right there on the
envelope getting individual attention but with the cost saving
benefits of the shared mailing. It is a great buy.
For
example, in the Dallas, Denton and Collin County marketplace
over 165,000 households will be glancing at your ad.